Buck Compton said:
But their model was purely based on enterprise value of the firm. So again, I was confused why anyone was talking about capital gains.
You are correct in M&M's postulation. I'm speaking to the blind spot it possesses (arguably).
Dividend preference theory exists. Some people prefer dividends and that increases demand for shares of companies with higher dividends. Some prefer growth (i don't know the name of that preference/bias), and don't like dividends.
These differing preferences, along with many other factors, can lead to different discount rates that are appropriate as some investors view risks related to dividends and long-term growth different than others and a differing discount rate is a way to capture the differing perceived risk.
If a different discount rate is used, clearly a different value for the company would exist, invalidating M&M's assertion that taxes are irrelevant.
I think an even more clear example is levered vs. not.
In order for M&M to not include these factors, they have to ignore them. However, they didn't ignore then, they stated them irrelevant or that rational parties are indifferent between them.
Haven't studied/taught this stuff in a while, but I do use the concepts for decision making rubrics on occasion.