The actual numbers beyond the ALL CAPS $40 MILLION LOSS headline
(
https://cordcuttersnews.com/the-late-show-with-stephen-colbert-was-losing-40-to-50-million-a-year-according-to-reports-as-cord-cutting-grows/)REVENUE VS SPENDRevenue for The Late Show dropped from $121.1 million in 2018 to $70.2 million in 2024.
So we have to assume the budget was at least $110 million to have it be a $40 million loss.
But "per year" isn't really accurate because it's only for last year. We can rightfully assume that the revenue was higher in 2023 and before that. At some point, he went from the black to the red and here we are.
OVERALL VIEWSIn overall viewership, Colbert is #1 for Q2-205 with an average of 2.42 million viewers.
Kimmel was second (1.77 million) and Fallon is the one having his ass handed to him (1.19 million average).
But Colbert was at 3.81 million in 2018.
18-49 VIEWERSHere's the real number. Only 219,000 of his 2.42 million average are 18-49. So either a lot of babies are watching it in the NICU or it's all seniors. Based on his political views, they are all Democratic facing voters. I have no idea if Democratic senior citizens spend less than Republican ones, but Republicans have way fewer lower-income voters, so maybe that's the case.
COLBERT'S BUDGETAs for the budget of the show - over $100 million - there's an article from 2013 that listed that when the Tonight Show as stil in Burbank under Leno before Fallon got it back in 30 Rock, it was costing $76.5 million to produce - not including salaries - an average of $1.7 million a week. $76.5 million in 2013 is worth $106 million today, so it doesn't really seem like Colbert's budget is some outrageous figure, especially since Tonight Show was costing the same to produce in 2013 without Leno's $20 mlillon salary that year - which was half what he used to make before he abdicated to Conan for 10 seconds.