TexasRebel said:
Didn't he sell a bunch of "self driving" cars 15 years ago that still don't.
And he was the pioneer.
Yes. A handful of companies are running autonomous trucking in real freight operations, and several beverage bottlers have tested or are using it in pilots.[1][2][3]
## Who is actually running autonomous trucks now
- **Aurora Innovation** is deploying driverless Class 8 trucks on longhaul "sun belt" routes, with dozens of trucks today and plans for 200+ by the end of 2026.[4][5][6][7][8][9]
- **Gatik** runs fully driverless box trucks (no safety driver) on fixed middlemile routes up to about 400 miles, including in Texas and Arizona, doing 24/7 freight-only operations.[9][1]
- Other notable autonomous trucking tech players include **TuSimple**, **Embark**, and others that license their stack to fleets and shippers rather than operating all trucks themselves.[10][11][12]
## Beverage and bottling use cases
- **AnheuserBusch InBev (AB InBev)**
- 2016: Used Uber/Otto's selfdriving kit for what was billed as the first commercial driverless beer haul, moving 2,000 cases of Budweiser ~120 miles in Colorado.[3][13]
- Has since worked with autonomous truck developer **Embark** to test selfdriving trucks in its freight network.[12][3]
- **CocaCola (European bottler)**
- CocaCola European Partners in Sweden has run a commercial pilot using **Einride**'s autonomous electric truck to shuttle goods between its warehouse and a major food retailer's warehouse.[2]
- **AB InBev and electric/autonomous Semis**
- AB InBev has ordered Tesla Semis, which are expected to have advanced driverassist and autonomous capabilities for brewerytowholesaler runs in the 150200mile band.[14][3]
## How far along it really is
- Longhaul highway lanes (terminal to terminal, or hub to hub) are where autonomous trucking is closest to being "production," especially in the southern states with favorable weather and regulations.[5][6][7][1][4][9]
- Direct store delivery for beverages (narrow streets, stairs, handtrucking into cstores) is still humandriven; autonomy is mainly being tested on **linehaul and middlemile** legs between plants, warehouses, and large DCs.[1][2][3]
If you tell me which bottler or region you care about (e.g., Coke/Pepsi/AB InBev in Texas vs West Coast), I can look for any live routes or pilots in that specific footprint.
Sources
[1] Autonomous trucking company goes from demo to deployment
https://landline.media/autonomous-trucking-company-goes-from-demo-to-deployment/[2] Coca-Cola test-drives Einride's autonomous truck in Sweden
https://www.freightwaves.com/news/coca-cola-test-drives-einrides-autonomous-truck-in-sweden[3] The road ahead for autonomous delivery trucks | Beverage Industry
https://www.bevindustry.com/articles/96135-the-road-ahead-for-autonomous-delivery-trucks[4] Aurora ready to roll out driverless trucks in Phoenix
https://www.bizjournals.com/phoenix/news/2026/02/12/aurora-completely-driverless-trucks.html[5] Aurora expands autonomous trucking across Sun Belt
https://www.automotiveworld.com/news/aurora-expands-autonomous-trucking-across-sun-belt/[6] Aurora's driverless trucks can now travel farther distances faster than human drivers
https://techcrunch.com/2026/02/12/auroras-driverless-trucks-can-now-travel-farther-distances-faster-than-human-drivers/[7] Aurora Triples Driverless Network to 10 Routes and Prepares to ...
https://ir.aurora.tech/news-events/press-releases/detail/132/aurora-triples-driverless-network-to-10-routes-and-prepares-to-expand-across-u-s-sun-belt[8] Amazon, Aumovio Team Up to Boost Autonomous Truck Deployment
https://www.ttnews.com/articles/amazon-aumovio-autonomous[9] Regulatory uncertainty slows ZEVs, pushing OEMs toward autonomy
https://www.globalfleet.com/en/fleet-strategy/global/features/regulatory-uncertainty-slows-zevs-pushing-oems-toward-autonomy[10] 12 Best Autonomous Truck Startups to Watch in 2026 - Seedtable
https://www.seedtable.com/best-autonomous-truck-startups[11] Top 100 Autonomous Trucking Companies in 2026 | ensun
https://ensun.io/search/autonomous-trucking[12] AB InBev, Werner Enterprises to test Embark autonomous trucks
https://www.cnbc.com/2021/04/08/ab-inbev-werner-enterprises-to-test-embark-autonomous-trucks.html[13] This Bud's For The Robot: Otto, Anheuser-Busch Claim First ... - Forbes
https://www.forbes.com/sites/alanohnsman/2016/10/25/this-buds-for-the-robot-otto-anheuser-busch-claim-first-automated-truck-shipment/[14] Despite pushback from drivers, beer giant AB InBev moves forward ...
https://thecounter.org/ab-inbev-orders-40-tesla-semis-future-of-truck-drivers/[15] Analysts Hit the Gas on These 2 Autonomous Trucking Stocks
https://finance.yahoo.com/news/next-gen-trucking-gains-speed-110000872.html “You can resolve to live your life with integrity. Let your credo be this: Let the lie come into the world, let it even triumph. But not through me.”
- Alexander Solzhenitsyn