https://www.ign.com/articles/ubisoft-exec-says-gamers-need-to-get-comfortable-not-owning-their-games-for-subscriptions-to-take-off
I understand the point he's making, but I don't think Ubisoft are the people to be making the argument.
Quote:
Speaking to discuss the launch of Ubisoft's new Ubisoft+ Premium and Ubisoft+ Classics subscriptions, Philippe Tremblay, director of subscriptions at Ubisoft, explained to GI.biz what needs to happen before subscription services become a more significant slice of the video game business.
"I don't have a crystal ball, but when you look at the different subscription services that are out there, we've had a rapid expansion over the last couple of years, but it's still relatively small compared to the other models," Tremblay said.
I understand the point he's making, but I don't think Ubisoft are the people to be making the argument.