The worst misstep in post-2000 automotive history?

Just randomly checked this Wikipedia page: Automobiles Notable for Negative Reception

The Luce already has a heading, but no content yet. LMFAO. Someone(s) is about to go nuts on this write-up.

I saw an article about this stating it was basically to off-set the emissions standards in the EU so they can keep making ICE cars.

So, they designed this with Jonie Ivey who was the former design exec at Apple. Once you see the inside you can't unsee the obvious Apple influence. It's hideous.

Ivey's design influence does actually make it look more like a toy.

Cant believe this abortion made it all the way to production. It will be retired within two years.

It looks like an animated character in the Pixar Cars movies.

I was thinking AMC Pacer pre2000

Corps_Ag12 said:

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I saw an article about this stating it was basically to off-set the emissions standards in the EU so they can keep making ICE cars.

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That's an expensive compliance car

https://www.instagram.com/reel/DY3VbsxgC0I/?igsh=MXN1ZjhpOG90aTZzeA==

What a PR disaster. lol.

Corps_Ag12 said:

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I saw an article about this stating it was basically to off-set the emissions standards in the EU so they can keep making ICE cars.

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Even if this is the case...why does it have to look like that???

Head Ninja In Charge said:

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Corps_Ag12 said:

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I saw an article about this stating it was basically to off-set the emissions standards in the EU so they can keep making ICE cars.

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Even if this is the case...why does it have to look like that???

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Because they let Joney Ivey design it.

Just random

How are we pronouncing Luce?

Per google



Does the name sound good to anyone in any language?

I can understand their mandate to meet regulatory requirements by building an EV; although, I don't agree with the regulations.

What I don't understand is:

1. Why not make it look like an actual Ferrari, that some Ferrari fans might actually want to buy?

2. If you're going to make it look like a futuristic econobox, why not price them at $100K to $150K and sell a ton of them based on the nameplate alone? Does the volume of sales not count toward emissions requirements? Is there no averaging there and they just have to produce an EV, but not actually sell any?

I hate the idea of an electric Ferrari as much as anyone. I'd prefer the company go back to naturally aspirated flat plane crank V8 mid rear rwd sports cars with optional gated six speeds and DCTs, instead of the overpowered ultra expensive hybrid V6 appliances they are building now. If they are going to have to build an electric Ferrari, at least build one that blows people away and doesn't diminish the nameplate.

I do appreciate their keeping the NA V12 GT around in the 12 Cilindri and possibly even putting a gated six speed in it. The Purosange is actually pretty cool too, never thought I'd see a manufacturer build a NA V12 SUV again.

Correct answer is to sell it under a different label at whatever price. You meet the govt requirements and don't dilute your brand. .

aggieforester05 said:

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I can understand their mandate to meet regulatory requirements by building an EV; although, I don't agree with the regulations.

What I don't understand is:

1. Why not make it look like an actual Ferrari, that some Ferrari fans might actually want to buy?

2. If you're going to make it look like a futuristic econobox, why not price them at $100K to $150K and sell a ton of them based on the nameplate alone? Does the volume of sales not count toward emissions requirements? Is there no averaging there and they just have to produce an EV, but not actually sell any?

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1. I don't think they want to actually build it lol

2. Yes, apparently there's no quota but just has to offset the measured tailpipe emissions of the ICE vehicles. Since an EV has no emissions, it lowers the entire line up's tailpipe emissions

Martels Hammer said:

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Just random

How are we pronouncing Luce?

Per google



Does the name sound good to anyone in any language?

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Well, it's an Eye Talian car, so I guess it's LOO kay.

As in anyone who buys this will find themselves to be an UnLOO kay owner of this abortion of a vehicle.

Some where in Italy, Enzo Ferrari is raging in his grave trying to dial up the mafia for a hit job.

The best part about this whole thing is the value of my manual V8 is only going to keep going up.