Wow! Fifty years. Time flies.

aggiehawg said:

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If they'd done that immediately after the Mulvany dust up, America would have forgiven them and moved on.

Even better, made a parody of the "I love you man" Bud Light commercial making fun of themselves, we would have laughed and forgotten about it all.

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Fully agree with that. But the adults had left the building at InBev by that time and those remaining lacked the ability to be flexible and pivot when a bad idea was proven to be a very bad idea.

Coca Cola figured that out with New Coke and listened to their customers, rectified their error and got on down the road with just a roadbump.

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One of the most profitable bungles of all-time.

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One of the most profitable bungles of all-time.

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Turned out to be because when they listen to their customers that closely, customer satisfaction and loyalty is increased.

Not rocket science except for DEI woke corporate leaders who get stuck on stupid thinking they know better.

Worth noting that this is Budweiser and not Bud Light, which have always had different marketing and target audience. Anthropomorphizing Clydesdales and patriotic themes had always been low-hanging fruit for Budweiser, especially Super Bowl commercials. I'm more interested to see what they might roll out under the Bud Light mantra.

The crying farmer made it worse for me.

Rubicante said:

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If that's all it takes for you I guess. They've already shown you where their values lie, and it's not represented by those pandering visuals.

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This. We know who is behind the curtain. Why would a cute commercial suddenly make everything ok?

Completely gut the board and all upper management that ok'd this drivel (or were too spineless to push back), then maybe it could be argued their actions are more than simple pandering. And also issue a real apology.

Of course, none of this will ever take place.

annie88 said:

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BQ78 said:

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No amount of cute animals would get me to drink their swill and that was before they were stupid.

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Irrelevant to the fact that the ad is very good. Nothing they put out would make you drink it, but that's not the point of this post. Now you can say the whole point of advertising is to get people to buy their products and that is true and this won't work on some people, but the fact of the matter is it's a good ad.

Sometimes people as well as companies can realize their mistakes and try to correct it. If we never allow for anyone to correct their mistakes then that's kind of sad. There has to be a chance at redemption in some cases.

Plus, how can anybody hate horses, eagles and that song.

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We all need forgiveness, but it has to earned. Hard to see how touchey-feely ads qualify.

If you will never forgive a transgression then you remove the incentive for woke corporations to course correct. These companies DON'T HAVE ANY ACTUAL VALUES, they just want to make money. All those big companies that seemingly went woke and implemented DEI and pretended to support LGBTQ bull**** were just cowards bowing to a perceived shift in cultural norms. They will swing back to the right the minute they think thats what the majority wants. However, if the public never allows them to fix things, they might just remain stuck on the left end of the pendulum.

Carrot AND stick might work better than just the stick when it comes to reforming these wayward companies.

Modelo if I want a quick, cheap beer.

this is what I have to say about Budwiser

AgResearch said:

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Nope, still a woke, pedo loving company.

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Still ****ty foam water too.

No redemption!

I think we've reached a point where advertisers just follow the political winds. When the Democrats win they'll pander to the LGBT mafia and when Republicans win they'll come back to a more reasonable quasi "America" message. They just want to sell beer and don't really care how it happens.

We all need forgiveness, but it has to earned. Hard to see how touchey-feely ads qualify.

They are very clearly appealing to more of a Midwestern/conservative/rural American vibe rather than a trans liberal vibe. It's pretty obvious. And this isn't the only one.

It's not about being forgiving... its about not being gullible.

They pander with a family farm and some of you just lap it up.

American light beer is like making love in a canoe.

It's ****ing close to water.

Man, you guys are jaded. I don't buy Bud, but I loved the commercial. But then again I do get teary-eyed about the Clydesdales - love them.

Fox Mulder said:

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Nah. I'll never forget.

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Gah, that looks way too much like baby Ike from South Park.

It's 2026 and there is craft beer everywhere. For example, I just asked myself "what's the saddest, most remote city you know of?" and settled on Clovis, New Mexico. Well, I checked Google Maps and even Clovis has a craft brewery.

Why is anybody with a job still drinking budweiser? Have some self respect. This is like growing up and still ordering Happy Meals.

AgGrad99 said:

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Great commercial. It's just too bad it comes off as extremely disingenuous, after parading a guy around in a dress recently.

You shouldn't be guilted into being Patriotic, because of your bottom line. You should just be Patriotic because this is the greatest country in existence.

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Recently? Their will be a guy in a dress on the half time show

What does he have to do with Bud Light?

annie88 said:

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aggiehawg said:

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Writing jingles was a pretty lucrative job for many songwriters just starting out. Vaguely remembered that about Manilow although I wouldn't have been caught dead at a Manilow concert, whereas I almost was caught dead when a roommate convinced me to go with her to a Commodores concert in Houston. I think we were two of about a hundred white people in that giant venue. LOL.

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This was probably in the late 90s when I saw him and honestly, it was a great concert. I get that some people don't like him, but I have a very wide taste of music. I like the Commodores, I love the Eagles, Boston, I love a lot of 70s 80s music.

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Ha ha Manilow? That brings back old memories of Houston back in the mid 70's. The girl I was dating wanted to go to his concert so I took her. It wasn't a bad little concert that I actually enjoyed. Now every time something pops up on YouTube about manilow i have to
Check it out. I also took her to a Neil Young concert in Joel Osteens church formerly known as as the summitt. We were in the upper deck with a pretty good view of the stage. However the marijuana smoke settled in the 2nd deck and my eyes were burning like crazy.
Good concert though. Wasn't that big a fan of his or manilow but glad to have seen them both. Biggest regret was not getting to see Lynnerd Skinner while Ronnie van zant was still alive. Yes I drank bud light back at that time but moved on long before Dylan Mcilvaney came on the scene.

Now it's it's a mug of tecate with salt And lime but only just one. Oh and the girl and I went our separate ways I wasn't about to settle down. I know. I know More than you ever cared to know. But the name manilow triggered a nostalgia reflex.

They're trying so hard to make bud drinkers forget about that ****** they embraced.

annie88 said:

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BQ78 said:

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No amount of cute animals would get me to drink their swill and that was before they were stupid.

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Irrelevant to the fact that the ad is very good. Nothing they put out would make you drink it, but that's not the point of this post. Now you can say the whole point of advertising is to get people to buy their products and that is true and this won't work on some people, but the fact of the matter is it's a good ad.

Sometimes people as well as companies can realize their mistakes and try to correct it. If we never allow for anyone to correct their mistakes then that's kind of sad. There has to be a chance at redemption in some cases.

Plus, how can anybody hate horses, eagles and that song.

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I think most everyone has forgotten it except for the usual suspects. You have to keep in mind that there is a tiny, but noisy subgroup of the population that gets mad for any reason and stays mad for no reason at all. They "just big mad." Ya just gotta wish them a good day and walk around them if you ever meet them. Best not to engage them lest your want your day rained on. Ain't nobody got time fo' dat.

Yep. Worked with them at the San Antonio Stock Show. Great people and the care and training they do for the animals is over the top.
Went to the home stables in St. Louis and got a behind the scenes tour of everything Clydesdales. It was freaking awesome.

combat wombat said:

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Man, you guys are jaded. I don't buy Bud, but I loved the commercial. But then again I do get teary-eyed about the Clydesdales - love them.

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I love Clydesdales too.

Oh boy an ad, let's forget everything they did before.

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Imagine the liberal outrage at Budweiser once they find out that the band used to perform in front of a gigantic Confederate Flag.

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And that concert was in the Bay Area - Oakland, to be specific.

The American flag, the Confederate Battle Flag, Very attractive young ladies and everyone having a great time.

I was 19 when this happened. I was a student in Aggieland.

Jimmy Carter was our President. The House consisted of 292 Democrats and 143 Republicans, while the Senate maintained a 61-38 Democratic majority, with one I (I looked it up).

The economy was in the crapper, by all the measurables.

But life was good. If you were at A&M, a 2.0 and Go was good enough for a job (at least for Eng and Business majors). My bill each semester from A&M for 15 semester hours was $300 and some change.

It was about 3 months later from the video when they had the tragic plane crash. I remember someone calling me up in the middle of the night. He had heard the news - knew I was a huge fan of the band.

So no matter what you youngsters learn in school, life was pretty good. Music was important. There were good concerts in G Rollie. There was no www . Shiner was a very regional beer (and not the "Bock" thing ). Guys would make the long drive to purchase the forbidden Coors beer - I really don't remember when it became legal - in spite of Smokey and the Bandit. Maybe it was just stories from guys a couple of years older than me.

sanangelo said:

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Hispanics don't drink Shiner, though. They still like Bud Light.

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No, they drink "Bood Ligh".


:-D

Yes, I believe it happened on a Friday before the Rice game in 1977. I woke up there on Saturday morning at my parent's best friend's house. My future wife, old lady and I stayed with them before that game my senior year. Their daughter came from picking up the Houston Post in the driveway and she was crying holding up the Houston Post headline so we could see.

Probably about four years ago my kids and I were driving home from school and we drove by a gas station and there was a big old semi truck parked in the gas station with the Clydesdales out in the parking lot. I did a U-turn and pulled in because I was so excited and I wanted to see the Clydesdales.

Evidently, this is just something Budweiser does. My kids thought I was weird, but I had to see that Clydesdales up close.

combat wombat said:

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Probably about four years ago my kids and I were driving home from school and we drove by a gas station and there was a big old semi truck parked in the gas station with the Clydesdales out in the parking lot. I did a U-turn and pulled in because I was so excited and I wanted to see the Clydesdales.

Evidently, this is just something Budweiser does. My kids thought I was weird, but I had to see that Clydesdales up close.

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I saw them up close several times at the old Busch Park in Houston. They were absolutely huge!