BadMoonRisin said:That's actually a really great point. Meme'ng themselves on social media for the silliness of it all is pretty clever marketing.TCTTS said:HBO Max is a great case study of admitting a mistake, and using the backtrack as a marketing opportunity.
— Screen Brief (@ScreenBrief) May 14, 2025
The social media team is crushing it right now. pic.twitter.com/PIskKgl7jyThe HBO Max social team is doing yeoman's work, leaning into the absurdity of their boomerang rebrand and diffusing ridicule by getting in on the joke
— Lulu Cheng Meservey (@lulumeservey) May 14, 2025
This is excellent work and exactly what a social handle is for https://t.co/vbQBTpDY7m pic.twitter.com/L7LwcgKEho
LOL at HBO Go in the corner.
“out there it’s HBO Max, but in this house it’s HBO” pic.twitter.com/QdnnB12tT8
— Kevin Finnerty (@timeimmemorial_) May 14, 2025
